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Friday, 19 September 2014

Wendy Williams Ranked #1 Among Women 25-54

Wendy Williams

Wendy Williams‘ brutally honest, in-your-face style of pop culture commentary has catapulted her to #1 in the key demo of women 25-54. Wendy beat out other nationally syndicated talk shows including Ellen, Live with Kelly & Michael and Dr. Phil to take the #1 spot in daytime TV ratings.

Wendy soared 50% in rating and 49% in share from its year-ago debut in women 25-54 to a 1.6 rating/11 share, while scoring its best metered market household rating ever with a 36% leap in rating and 44% in share from a year ago to a 1.8/6.
“This is an amazing accomplishment,” commented Mort Marcus and Ira Bernstein, co-presidents of Debmar-Mercury. “To have the No. 1 show in the category most important to advertisers, a record-setting household performance and phenomenal year-to-year growth is astounding. It is a lasting testament to Wendy, their fantastic team and the many stations across the country that have believed so strongly in Wendy. We couldn’t be more thrilled.”
Weighted LPM averages for Women 25-54:
Wendy: 1.58/11.24
Ellen 1.47/8.45
Live: 1.39/10.31
Dr. Phil: 1.03/6.03
The Real: .90/6.30
Steve Harvey .84/5.41
Meredith; .55/3.66
Dr. Oz .54/3.35
Queen Latifah: .40/2.70

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